by Nick Fulton | Jul 12, 2013 | Marketing
Do you have a Marketing Plan in place? Please note the capital letters. We’re not talking about having a few marketing ideas, we’re talking about tying good ideas together into a real plan. There’s an old saying about how “failing to plan is like planning to fail,”...
by Nick Fulton | Jul 8, 2013 | Digital Printing
Production time and finish quality of your commercial and postcard print projects depend upon the translation of digital files once they are submitted to your print service provider. So why leave anything to chance? Eliminate unnecessary variables that can cause delay...
by Nick Fulton | Jul 5, 2013 | Mailing
Printed Mail or E-mail? Which works better, “traditional” direct mail or marketing via e-mail? The short answer is that no one really knows, because both have been proven to work in various applications. Maybe a better answer, though, is that traditional...
by Nick Fulton | Jul 1, 2013 | Mailing
Direct mail postcards have proven to be one of the most versatile options in direct mail marketing. They offer a quick, affordable way to create smart, condensed direct marketing campaigns. They work just as well in conjunction with, or in place of, traditional direct...
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