Questions You Can Ask Your Customers

It’s been said that knowledge is power, and that’s as true in marketing as in anything else. The more you know, the more effective you’re likely to be at meeting the wants and needs of your customers. But how do you know what they want and need? Some of it is pretty...

Trade Shows Part 3: Follow Up

Are you planning on exhibiting in a trade show any time soon? If so, as we’ve written in our last two posts, you’ll get a lot better results if you plan well, and also if you include yourself in the invitation/traffic building process. Beyond all of that, you’ll also...