by Nick Fulton | Sep 3, 2013 | Design, Digital Printing, Mailing, Marketing
You’ve heard of them. You’ve seen them. But do you actually understand what PURLs can do for your business or organization? PURL stands for “Personalized Unique Resource Locator.” They can be as simple as an extension of your existing web address, e.g.,...
by Nick Fulton | Aug 9, 2013 | Digital Printing
Personalized print optimizes your current and potential customer information by creating a personalized direct mail piece. Using what you know about each customer, you can vary text, graphics, and images to help make the marketing piece more relevant and...
by Nick Fulton | Jul 8, 2013 | Digital Printing
Production time and finish quality of your commercial and postcard print projects depend upon the translation of digital files once they are submitted to your print service provider. So why leave anything to chance? Eliminate unnecessary variables that can cause delay...
by Nick Fulton | May 3, 2013 | Digital Printing
The quality you get out of a digital press is only as good as what you put in. It can be easy to blame the printer for a poor looking file, but it could actually be the result of a file designed incorrectly for digital technology. Below are seven keys to help you...
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