What is Direct Mail Personalization?

Direct Mail, Sent From Petoskey – With A Personal Touch

Direct mail personalization is the ability to include personal information, like the recipient’s first name, directly on a printed product.

Direct Mail Personalization at Mitchell Graphics
Mitchell Graphics offers personalization services on postcards, note cards, letters, envelopes and more. Information within a mailing list, like a first name, can be assigned to a specific area within a print file. The file is then output using digital or inkjet press technology, resulting in each piece being uniquely personalized to the intended recipient.

Direct Mail Personalization Examples
– Postcard with coupons personalized with the recipient’s name
– Business reply note card pre-populated with name and address, making it easy for the recipient to return
– Personalized letters and envelopes

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